![]() ![]() “I don’t love you enough to be your lover / But I love you too much to be your friend / I want you to stay lonely / Cause if i can’t have you / Nobody else should have you,” Mags sings over percussive guitar and a thick beat. It’s a huge part of my self-expression.” First track “Stay Lonely” is a slow burning exercise in brazen honesty. It’s hard to create that from nothing and to find the right people to help you bring your vision to life.” Mags’ sound defies easy categorization: smart storytelling layered over hooks that nod to 90s hip hop and iconic 50’s girl-group harmonies, all from a distinctly empowered female perspective. I think you have to have more of a sense of self to be a pop artist who stands out now than ever before. “Pop music has always been what I wanted to make––what I’ve always heard in my head,” Mags says. That’s the kind of relationship I want to have with the people who get to know me through my music.” Co-produced by Grammy winner Luke Laird (Kacey Musgraves, Carrie Underwood, Blake Shelton, Little Big Town, Eric Church, Tim McGraw) and John Hill (Eminem, Shakira, Snoop Lion, Pink, Christina Aguilera, Wu-Tang Clan, Jay Z), Mags’ new music proves it was more than worth the wait. “Mags is my nickname, what my closest friends and family call me. Asked about the new nom de plume, she doesn’t miss a beat. Mags is ready to introduce the world to the distinct sound and finely crafted songs she’s always dreamed of making. Now, almost 20 years old and already a veteran, “I wouldn’t do any of this if I didn’t write songs, and Nashville is a town that really values the art of songwriting.” Mags signed with elite music publishing and management hive Creative Nation in 2013. “Nashville has been incredible for me because I’m a songwriter first,” she says. In addition to wanting Mags to build her own career, her parents also nixed New York in favor of the doors that were opening in Nashville.Īfter years of meetings and visits to co-write with other songwriters in town, Mags and her family relocated to Nashville in 2012. “At first, it was really difficult, because it was hard for me as a 13-year-old girl to get people to take me seriously.” A challenge––and one that she tackled beautifully. We’re not going to send people emails,” Mags says. “They told me from the very beginning, if you want to do this, it has to be run by you. While her parents were supportive, they were also adamant that Mags focus on school, remain a kid, and foster any relationships in the entertainment industry herself. By the time she was 13, they realized there was more at work, and Mags recorded some songs in a local studio, which led to her first meetings in New York City. The third of four children and the only daughter, she jokes that at first, her parents assumed her increasingly around-the-clock songwriting habit was just something little girls did. Because if I’m feeling this way, chances are there’s someone out there who’s feeling this too.’” Mags started writing songs when she was about 9 years-old in Clearwater, Florida. “When I’m feeling something and don’t think there is a song I can jam out to to get me over it, I think, ‘Okay. That’s what I want to do with my music.” Music as a gift she can give to others is a theme 19-year-old Mags returns to again and again in conversation. “To be able to give that to people––to provide an escape, help them feel understood and like they’re not alone. “I feel so fortunate to be able to have my songs as an outlet for my life, my feelings,” Mags says from her home in Nashville. She’s private but candid, pulling from her own life to help others understand theirs. ![]() She lives distinctly in the moment but is also a welcome throwback to vintage Hollywood glamour, a mix of beguiling sweetness, risky edge, and class. She’s a could-be poet laureate who writes club bangers. Mags Duval is a study in the magic only contradictions can make. ![]()
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